Get on a Southwest flight to anywhere, buy shoes from Zappos.com, pants from Nordstrom, groceries from Whole Foods, anything from Costco, a Starbucks espresso, or a Double-Double from In N' Out, and you'll get a taste of these brands’ vibrant cultures. Unfortunately, culture is often misunderstood and discounted as a touchy-feely, rather than a bottom line, a business component. That’s not the case.
As Peter Drucker, the founder of modern management said, “Culture eats strategy for lunch.” Culture is one of the most critical business drivers that has to be intentionally set and periodically adjusted to push for long-term, sustainable success. It's not good enough to have an amazing product and a healthy bank balance. The workplace culture can enable a company's success or be the key to its undoing.
What about your company’s culture? Does it inspire and engage or get in your people’s way, slowing and wearing them down? Is it driven by top-down directives or cross-department collaboration? What stories do your people and your customers tell about you? This webinar will show how you can get a good read on the health of your culture.
WHY SHOULD YOU ATTEND?
Corporate culture is a hot topic among businesses that want to attract the best talent, translate their values into their products and services, and show customers what they're all about. There are significant benefits that come from a vibrant and impactful culture. They are:
- Focus and Spirit: Aligns the entire company toward achieving its vision, mission, and goals
- Engagement: Builds higher employee motivation, productivity, and innovative problem solving
- Cohesion: Builds consistency and coordination among the company’s various departments and divisions
Also, culture often becomes the focus of attention during organizational change. Mergers and acquisitions, new systems implementations, and elaborate initiatives typically fail because organizations become caught in the so-called "jaws of culture” - when the existing culture becomes inappropriate and hinders rather than supports progress.
AREA COVERED
- Learn why Peter Drucker says: “Culture eats strategy for lunch.”.
- Discover why culture is like an iceberg: What’s above and below the waterline.
- Identify and analyze the six critical elements of culture in every business or organization.
- Review twelve daily ways influential leaders can communicate and reinforce company culture.
- Plan specific actions you will take to lead or influence changes in your organization's culture.
- Use a three-step process to pinpoint what drives the culture of your team, department, or company.
- Understanding what successful leaders know and do helps them avoid cultural traps and misfires.
LEARNING OBJECTIVES
This webinar will help you understand the power of culture, how it enhances or details change, and what you can do to make culture change work for you.
WHO WILL BENEFIT?
- CEOs
- COOs
- VP of Human Resources
- Vice presidents of marketing
- Vice-presidents of finance
- Chief learning officer
- Directors, project managers, and operation managers
- Managers and supervisors
- Team leaders
- Human Resources professionals
- Business unit managers
- Boards of directors
- Senior Management teams and executive teams
Corporate culture is a hot topic among businesses that want to attract the best talent, translate their values into their products and services, and show customers what they're all about. There are significant benefits that come from a vibrant and impactful culture. They are:
- Focus and Spirit: Aligns the entire company toward achieving its vision, mission, and goals
- Engagement: Builds higher employee motivation, productivity, and innovative problem solving
- Cohesion: Builds consistency and coordination among the company’s various departments and divisions
Also, culture often becomes the focus of attention during organizational change. Mergers and acquisitions, new systems implementations, and elaborate initiatives typically fail because organizations become caught in the so-called "jaws of culture” - when the existing culture becomes inappropriate and hinders rather than supports progress.
- Learn why Peter Drucker says: “Culture eats strategy for lunch.”.
- Discover why culture is like an iceberg: What’s above and below the waterline.
- Identify and analyze the six critical elements of culture in every business or organization.
- Review twelve daily ways influential leaders can communicate and reinforce company culture.
- Plan specific actions you will take to lead or influence changes in your organization's culture.
- Use a three-step process to pinpoint what drives the culture of your team, department, or company.
- Understanding what successful leaders know and do helps them avoid cultural traps and misfires.
This webinar will help you understand the power of culture, how it enhances or details change, and what you can do to make culture change work for you.
- CEOs
- COOs
- VP of Human Resources
- Vice presidents of marketing
- Vice-presidents of finance
- Chief learning officer
- Directors, project managers, and operation managers
- Managers and supervisors
- Team leaders
- Human Resources professionals
- Business unit managers
- Boards of directors
- Senior Management teams and executive teams
Speaker Profile
Marcia Zidle, the Smart Moves Coach, is a board-certified executive and career coach, business management consultant, and keynote speaker, with over 25 years of management, business consulting, and international experience in a variety of industries including health care, financial services, oil and gas, manufacturing, insurance, pharmaceuticals, hospitality, government and nonprofits. She has expertise in strategy and alignment; executive and team leadership development; social and emotional intelligence; employee engagement and innovation; career and organization change management; employee relations and talent management. Marcia has been selected as one of LinkedIn Profinder’s top coaches for the past 7 years. Check out the 200 …
Upcoming Webinars
2-Hour Virtual Seminar on How to Conduct an Internal Harass…
FDA Audit Best Practices - Do's and Don'ts
Emotional Intelligence: Mastering the Emotions of Great Lea…
Regulation update Q1 2025: New and Proposed Regulations for…
Successful Strategies for FDA Expedited Pathways for Your D…
Unlock Employee Loyalty: Stay Interviews Will Keep Them Eng…
Accounting For Non Accountants : Debit, Credits And Financi…
Designing Employee Experiences to Build a Culture of Compli…
Pay Transparency in Action: Strategies for Building Trust a…
Developing and Implementing Quality Culture in the Organiza…
Reinvent Your Business with the Power of AI
Excel Lookup Functions: VLOOKUP, HLOOKUP, and XLOOKUP Made …
Tips and Techniques for Conducting an Effective Fraud Risk …
Break Free from Toxicity: Reclaim Your Power and Peace
Measure the Effectiveness of Compliance Programs by Engagin…
Physician Employment Agreements: Problem Areas that can be …
FDA Regulation of Artificial Intelligence/ Machine Learning
Onboarding Best Practices for 2025: Proven Strategies to Po…
Quality Management Systems and Data Integrity
Computer System Validation (CSV) 3-Hour Boot Camp
Cleaning Data without Complex Functions - A Course for Data…
Implementing an Effective Human Error Reduction Program
Navigating 2025 Employment Laws: What Every Employer Needs …
Succession Plan for 2025: It's Not Just for Emergencies - I…
Employers Should Prepare for Immigration Raids in 2025! Thi…
Managing Toxic Employees: Strategies For Leaders To Effecti…
Using High-Performance Coaching for Managers to Address Per…
21 CFR Part 11 - Compliance for Electronic Records and Sign…
Negotiating Skills For Professional Results - Winning Strat…
Principles & Practices for the Cybersecurity of Legacy Medi…
Tattoos, hijabs, piercings, and pink hair: The challenges …
6-Hour Virtual Seminar on Learning the Highlights of Excel …
How to Lead and Manage a Narcissistic Manager
Building Thriving Teams: Proactive Strategies for Managers …
ChatGPT and Project Management: Leveraging AI for Project M…
Reduce Stress in the Workplace: Effective Ways to Handle Co…
Stress, Change And Team Resilience Through Humor: An Intera…
The Importance of the first 5 seconds when presenting
GAAP—Update on new Accounting Principles and How They Impac…
Creating Employee Handbooks that Protect You and Support th…
ChatGPT and Project Management: Leveraging AI for Project M…