This webinar will provide an in-depth understanding of the Federal False Claims Act, Federal Anti-Kickback, and Stark laws, and discuss how marketing activities can trigger either or both.
WHY SHOULD YOU ATTEND?
This webinar will provide the basic building blocks you will need to develop and maintain your company’s precious commodity – your reputation – and eliminate exposure to fraud charges based on marketing practices. It will also cover the practical requirements and operations, principles of compliance, and the basic elements that every business has to have to reduce civil and criminal liabilities and economic sanctions.
On completing this webinar, you will have an understanding of anti-kickback regulations, Stark laws, and compliance issues that shore up company weaknesses in marketing. You will know how to implement mandatory internal controls to reduce exposure to risks. The course includes a case study discussion of how a company's marketing efforts exposed an organization to many vulnerabilities.
This session will benefit all functional groups who have data protection responsibilities, marketing responsibilities or need to understand the basics of compliance.
LEARNING OBJECTIVES
- Federal False Claims Act
- Federal Anti-Kickback Statute
- Federal Anti-Referral Law (Stark I & 2)
- Introduction to basic compliance as an effective tool.
- Case study about an organization and how its marketing efforts exposed the organization to vulnerabilities.
WHO WILL BENEFIT?
This webinar will benefit all healthcare providers (clinical labs, hospitals), related service providers, radiology, radiation therapy, nutrient, and prescription drug manufacturers, and durable medical equipment suppliers.
- Practice Owners/ Administrators
- Providers
- Sales and Marketing Managers
- Customer Service Managers
This webinar will provide the basic building blocks you will need to develop and maintain your company’s precious commodity – your reputation – and eliminate exposure to fraud charges based on marketing practices. It will also cover the practical requirements and operations, principles of compliance, and the basic elements that every business has to have to reduce civil and criminal liabilities and economic sanctions.
On completing this webinar, you will have an understanding of anti-kickback regulations, Stark laws, and compliance issues that shore up company weaknesses in marketing. You will know how to implement mandatory internal controls to reduce exposure to risks. The course includes a case study discussion of how a company's marketing efforts exposed an organization to many vulnerabilities.
This session will benefit all functional groups who have data protection responsibilities, marketing responsibilities or need to understand the basics of compliance.
- Federal False Claims Act
- Federal Anti-Kickback Statute
- Federal Anti-Referral Law (Stark I & 2)
- Introduction to basic compliance as an effective tool.
- Case study about an organization and how its marketing efforts exposed the organization to vulnerabilities.
This webinar will benefit all healthcare providers (clinical labs, hospitals), related service providers, radiology, radiation therapy, nutrient, and prescription drug manufacturers, and durable medical equipment suppliers.
- Practice Owners/ Administrators
- Providers
- Sales and Marketing Managers
- Customer Service Managers
Speaker Profile
William Mack Copeland, MS, JD, PhD, LFACHE, practices health care law in Cincinnati at the firm of Copeland Law, LLC, where he is president and CEO. He is also president of Executive & Managerial Development Group, a consulting entity providing compliance and other fraud and abuse related services. A graduate of Northern Kentucky University Salmon P. Chase College of Law, Bill is a frequent author and speaker on health law topics. He is a member of the American Health Lawyers Association, American, Ohio and Cincinnati Bar Associations. A former hospital chief executive officer, he is a life fellow in the …
Upcoming Webinars
2-Hour Virtual Seminar on the 6 Most Common Problems in FDA…
Sunshine Act Reporting - Clarification for Clinical Research
How to Write Contracts for Procurement Professionals
Project Management for administrative professionals
How to Deal with Employees Who Love to Argue and Debate Eve…
Transform Data into Insights: A Beginners Guide to Excel Pi…
Terminating Toxicity: Strategies For Leaders To Confidently…
Onboarding Best Practices for 2025: Proven Strategies to Po…
Reprogramming your mind for Corporate Excellence: 4 Steps t…
Uplifting the Credibility of HR: How to Build the Credibili…
How to Write Effective Audit Observations: The Principles f…
How to Manage the Legal Landmine of the FMLA, ADA and Worke…
Onboarding Best Practices for Millennial and All Employees
Bridging Generational Divides in the Workplace
Performance of Root Cause Analysis, CAPA, and Effectiveness…
Strategic Interviewing & Selection: Getting the Right Talen…
2-Hour Virtual Seminar on How to Conduct an Internal Harass…
FDA Audit Best Practices - Do's and Don'ts
Emotional Intelligence: Mastering the Emotions of Great Lea…
Successful Strategies for FDA Expedited Pathways for Your D…
Unlock Employee Loyalty: Stay Interviews Will Keep Them Eng…
Regulation update Q1 2025: New and Proposed Regulations for…
What is in Store for Employers When Updating Employee Handb…
Effective Onboarding: How to Welcome, Engage, and Retain Ne…
Impact Assessments For Supplier Change Notices
Accounting For Non Accountants : Debit, Credits And Financi…
FDA Compliance And Laboratory Computer System Validation
Creating a Successful Job Rotation Program
The Anti-Kickback Statute: Enforcement and Recent Updates
How To Create Psychological Safety in your Organization
Aligning Your HR Strategy with Your Business Strategy
Transforming Anger And Conflict Into Collaborative Problem …
How to Give Corrective Feedback: The CARE Model - Eliminati…
Zero Acceptance Sampling to Reduce Inspection Costs
AI at Your Service: Enhancing Your Microsoft OfficeSkills w…
Identifying, Managing, and Retaining High Potential Employe…
Female to Female Hostility @Workplace: All you Need to Know
Why EBITDA Doesn't Spell Cash Flow and What Does
Human Factors Usability Studies Following ISO 62366 and FDA…
Developing and Implementing Quality Culture in the Organiza…
Dealing With Difficult People In Life & Work
How to Document Employee Discussions and Why it is Important
Project Management for Non-Project Managers - How to commun…
FDA Recommendations for Artificial Intelligence/Machine Lea…
Enhancing Pivot Tables with Images: Visualize Your Data Lik…
2-Hour Virtual Seminar on the 6 Most Common Problems in FDA…
Sunshine Act Reporting - Clarification for Clinical Research
How to Write Contracts for Procurement Professionals
Project Management for administrative professionals
How to Deal with Employees Who Love to Argue and Debate Eve…
Transform Data into Insights: A Beginners Guide to Excel Pi…
Terminating Toxicity: Strategies For Leaders To Confidently…
Onboarding Best Practices for 2025: Proven Strategies to Po…
Reprogramming your mind for Corporate Excellence: 4 Steps t…
Uplifting the Credibility of HR: How to Build the Credibili…
How to Write Effective Audit Observations: The Principles f…
How to Manage the Legal Landmine of the FMLA, ADA and Worke…
Onboarding Best Practices for Millennial and All Employees
Bridging Generational Divides in the Workplace
Performance of Root Cause Analysis, CAPA, and Effectiveness…
Strategic Interviewing & Selection: Getting the Right Talen…
2-Hour Virtual Seminar on How to Conduct an Internal Harass…
FDA Audit Best Practices - Do's and Don'ts
Emotional Intelligence: Mastering the Emotions of Great Lea…
Successful Strategies for FDA Expedited Pathways for Your D…
Unlock Employee Loyalty: Stay Interviews Will Keep Them Eng…
Regulation update Q1 2025: New and Proposed Regulations for…
What is in Store for Employers When Updating Employee Handb…
Effective Onboarding: How to Welcome, Engage, and Retain Ne…
Impact Assessments For Supplier Change Notices
Accounting For Non Accountants : Debit, Credits And Financi…
FDA Compliance And Laboratory Computer System Validation
Creating a Successful Job Rotation Program
The Anti-Kickback Statute: Enforcement and Recent Updates
How To Create Psychological Safety in your Organization
Aligning Your HR Strategy with Your Business Strategy
Transforming Anger And Conflict Into Collaborative Problem …
How to Give Corrective Feedback: The CARE Model - Eliminati…
Zero Acceptance Sampling to Reduce Inspection Costs
AI at Your Service: Enhancing Your Microsoft OfficeSkills w…
Identifying, Managing, and Retaining High Potential Employe…
Female to Female Hostility @Workplace: All you Need to Know
Why EBITDA Doesn't Spell Cash Flow and What Does
Human Factors Usability Studies Following ISO 62366 and FDA…
Developing and Implementing Quality Culture in the Organiza…
Dealing With Difficult People In Life & Work
How to Document Employee Discussions and Why it is Important
Project Management for Non-Project Managers - How to commun…
FDA Recommendations for Artificial Intelligence/Machine Lea…
Enhancing Pivot Tables with Images: Visualize Your Data Lik…